Print-Based OEM Proposals
Starting in the late 90s I worked with the OEM sales team to raise the bar on their proposals. This began with disassembling a rather rambling Word file and breaking out key elements, expanding on component descriptions and creating easy-access pricing. I also emphasized including an Appendix of supplementary material to show we'd "done our homework." These were initially ALWAYS shipped to the customer as hard copies so we could control the look and feel of the presentation.